Mobile devices, such as smartphones and tablets, are now the most popular way to consume digital media, including websites and social networks. After years of predictions, the tipping point has finally been reached and smartphones and tablets are now responsible for 55 percent of the online activity in the US.
A lot of attention has been focussed on ensuring your website is responsive and adapts to the size of the screen it is being viewed on in order to cater to mobile users. However, there is another equally important statistic that doesn’t quite garner as much attention. Continue